The whitish flowers of Phylica imberbis var. imberbis grow in solitary, rounded to almost flat-topped, stem-tip heads, amply covered in soft, white hairs.

The old flowers in picture show brown, pointed lobes forming a cup, the younger ones higher up are yellowish green, slightly open or still closed.

Most Phylica species have five, small, clawed petals to go with the five hairy-backed sepals, a few species having no petals. The five stamens are short, under the petals. The inferior ovary has three locules and a three-lobed style.

Flowering of P. imberbis happens from late spring to after midautumn. The photo was taken in March. Every part in sight here, apart from possibly the inside of the flowers are densely hair-covered to extremely woolly (Privett and Lutzeyer, 2010; Moriarty, 1997; Bond and Goldblatt, 1984; iNaturalist).