The Erica glandulosa flowers in picture are pale pink, ageing to a dark brown-red. The perianths are longitudinally ridged.
Leaf-like sepals and bracts are visible around the back ends of the flowers. The stigmas of the flowers are exserted, the dark anthers not, visible through the perianth bulges near the flower tips.
The yellowish green leaves covering the young stems densely are totally absent from the old wood that is smooth and grey (Baker and Oliver, 1967; iSpot).